In-house creative teams are facing a massive structural shift as boundaries between internal creative and marketing partners continue to dissolve. Role clarity is fading fast—leaving ops leaders to navigate a murky landscape where pinpointing who owns what has become a moving target.

Instead of forcing new capabilities into legacy org charts, the challenge lies in crafting new roles–like the emerging Creative Technologist–and mapping them to a fluid structure. But how? Let’s discuss!

In this session, we'll explore ways to:

• Identify emerging specialized roles without creating departmental silos
• Map overlapping responsibilities across internal teams
• Structure flexible frameworks that accommodate shifting skill sets and evolving titles

BONUS! Share the roles your team is exploring and what you're seeing out there, and we'll bring some, too.

Bring your thoughts, ideas and questions for a facilitated, interactive discussion with up to 12 senior creative operations leaders at high profile brands. 

Can't make this one? We've got lots of options! Check out other roundtables, and here's an overview of our community.